{"id":59,"date":"2021-09-27T22:22:52","date_gmt":"2021-09-27T22:22:52","guid":{"rendered":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/?p=59"},"modified":"2021-09-28T20:55:01","modified_gmt":"2021-09-28T20:55:01","slug":"proximity","status":"publish","type":"post","link":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/2021\/09\/27\/proximity\/","title":{"rendered":"Proximity"},"content":{"rendered":"\n<p>Eero Aarnio&#8217;s logo for his original design company is a great example of proximity. Even though Aarnio could have simply placed his company&#8217;s name in straight, horizontal lines, he wanted to make his design more complex and visually appealing. By placing the letters in a form of a circle, he portrays his &#8220;iconic design&#8221; of the ball chair. Therefore, his design becomes more symbolic and representative because he is relating it to a piece for which he is known. Regardless of the words being put in a circle, the proximity of the title makes it legible and easy to read. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"860\" height=\"573\" src=\"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-content\/uploads\/sites\/13294\/2021\/09\/eero-aarnio-originals-1-1.jpg\" alt=\"\" class=\"wp-image-61\" srcset=\"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-content\/uploads\/sites\/13294\/2021\/09\/eero-aarnio-originals-1-1.jpg 860w, https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-content\/uploads\/sites\/13294\/2021\/09\/eero-aarnio-originals-1-1-300x200.jpg 300w, https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-content\/uploads\/sites\/13294\/2021\/09\/eero-aarnio-originals-1-1-768x512.jpg 768w, https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-content\/uploads\/sites\/13294\/2021\/09\/eero-aarnio-originals-1-1-600x400.jpg 600w\" sizes=\"auto, (max-width: 706px) 89vw, (max-width: 767px) 82vw, 740px\" \/><figcaption>Eero Aarnio, Eero Aarnio Originals: &#8220;Eero Aarnio Originals.&#8221; D&amp;AD, Bond, 2017, https:\/\/libguides.capilanou.ca\/citeit. Accessed 27 September 2021.<\/figcaption><\/figure>\n\n\n\n<p>&#8220;Eero Aarnio Originals.&#8221; D&amp;AD, Bond, 2017, https:\/\/libguides.capilanou.ca\/citeit. Accessed 27 September 2021.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eero Aarnio&#8217;s logo for his original design company is a great example of proximity. Even though Aarnio could have simply placed his company&#8217;s name in straight, horizontal lines, he wanted to make his design more complex and visually appealing. By placing the letters in a form of a circle, he portrays his &#8220;iconic design&#8221; of &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/2021\/09\/27\/proximity\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Proximity&#8221;<\/span><\/a><\/p>\n","protected":false},"author":13171,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-59","post","type-post","status-publish","format-standard","hentry","category-121-design-fundamentals"],"_links":{"self":[{"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/posts\/59","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/users\/13171"}],"replies":[{"embeddable":true,"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/comments?post=59"}],"version-history":[{"count":2,"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/posts\/59\/revisions"}],"predecessor-version":[{"id":66,"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/posts\/59\/revisions\/66"}],"wp:attachment":[{"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/media?parent=59"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/categories?post=59"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eportfolios.capilanou.ca\/cassandravalenzuelap\/wp-json\/wp\/v2\/tags?post=59"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}