{"id":208,"date":"2020-03-10T17:23:43","date_gmt":"2020-03-10T17:23:43","guid":{"rendered":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/?p=208"},"modified":"2020-03-10T17:23:43","modified_gmt":"2020-03-10T17:23:43","slug":"paul-rand-week-3","status":"publish","type":"post","link":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/2020\/03\/10\/paul-rand-week-3\/","title":{"rendered":"Paul Rand (week 3)"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"703\" src=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/paul-rand-image-1.jpg\" alt=\"\" class=\"wp-image-209\" srcset=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/paul-rand-image-1.jpg 960w, https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/paul-rand-image-1-300x220.jpg 300w, https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/paul-rand-image-1-768x562.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<p><br>Paul Rand was an American art director and graphic designer, best known for his corporate logo designs. He was one of the first commercial artists to practice the Swiss Style of graphic design in America. His diverse portfolio of work is bright and eye catching, Rand doesn&#8217;t shy away from colour and uses shape and form to his advantage.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"699\" height=\"895\" src=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/24_Everything-is-Design_Paul-Rand_Courtesy-of-Museum-of-City-of-NY.jpg\" alt=\"\" class=\"wp-image-210\" srcset=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/24_Everything-is-Design_Paul-Rand_Courtesy-of-Museum-of-City-of-NY.jpg 699w, https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/24_Everything-is-Design_Paul-Rand_Courtesy-of-Museum-of-City-of-NY-234x300.jpg 234w\" sizes=\"auto, (max-width: 699px) 100vw, 699px\" \/><figcaption>Advertisement for Jacqueline Cochran cosmetics designed by Paul Rand. Courtesy of Steven Heller<\/figcaption><\/figure>\n\n\n\n<p>His work to me seems timeless, and I especially love his use of negative space in some of the pieces shown I&#8217;ve put in this blog post.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"602\" height=\"800\" src=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/PR2.jpg\" alt=\"\" class=\"wp-image-211\" srcset=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/PR2.jpg 602w, https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/PR2-226x300.jpg 226w\" sizes=\"auto, (max-width: 602px) 100vw, 602px\" \/><figcaption>Coronet Brandy magazine advertisement, 1948<br><br><br><\/figcaption><\/figure>\n\n\n\n<p>Paul Rand led the way for future creative directors and designers alike and will always be a memorable piece of design history.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"838\" src=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/PaulRand-poster-against-war_3.jpg\" alt=\"\" class=\"wp-image-212\" srcset=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/PaulRand-poster-against-war_3.jpg 550w, https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/PaulRand-poster-against-war_3-197x300.jpg 197w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"814\" height=\"1024\" src=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/09_Everything-is-Design_Paul-Rand_Courtesy-of-Museum-of-City-of-NY-814x1024.jpg\" alt=\"\" class=\"wp-image-213\" srcset=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/09_Everything-is-Design_Paul-Rand_Courtesy-of-Museum-of-City-of-NY-814x1024.jpg 814w, https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/09_Everything-is-Design_Paul-Rand_Courtesy-of-Museum-of-City-of-NY-238x300.jpg 238w, https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/09_Everything-is-Design_Paul-Rand_Courtesy-of-Museum-of-City-of-NY-768x967.jpg 768w, https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-content\/uploads\/sites\/9764\/2020\/03\/09_Everything-is-Design_Paul-Rand_Courtesy-of-Museum-of-City-of-NY.jpg 847w\" sizes=\"auto, (max-width: 814px) 100vw, 814px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Paul Rand was an American art director and graphic designer, best known for his corporate logo designs. He was one of the first commercial artists to practice the Swiss Style of graphic design in America. His diverse portfolio of work is bright and eye catching, Rand doesn&#8217;t shy away from colour and uses shape and &hellip; <a href=\"https:\/\/eportfolios.capilanou.ca\/nisahansen\/2020\/03\/10\/paul-rand-week-3\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Paul Rand (week 3)<\/span><\/a><\/p>\n","protected":false},"author":9772,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-208","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/posts\/208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/users\/9772"}],"replies":[{"embeddable":true,"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/comments?post=208"}],"version-history":[{"count":1,"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/posts\/208\/revisions"}],"predecessor-version":[{"id":214,"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/posts\/208\/revisions\/214"}],"wp:attachment":[{"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/media?parent=208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/categories?post=208"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eportfolios.capilanou.ca\/nisahansen\/wp-json\/wp\/v2\/tags?post=208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}