Month: November 2021

Plakatstil

Paige Endres1 Comment

During the 20th century, many designers started to look past the complexity in the Art Nouveau and Arts and Crafts Movement. It was not until the young artist Lucian Bernhard was kicked out by his father that he realized design could be simple. Plakatstil, meaning poster style in German, was thus created. The idea of using the simplicity of shape and color was primarily used in advertising to make their company easy to understand and remember.

Lucian Bernhard, Ludwig Hohlwein, and Hans Rudi Erdt were the three most prominent designers during this movement. All of which had many different ways and methods to create these posters. Even today, we still use the style of Plakastil to create a simple, clean, and almost satisfying design.

Sources:

https://www.britannica.com/topic/Plakatstil

1900s: Plakatstil

Summary Assignment: Week 3

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For this assignment, I provided a summary to Amy Flemings article “The importance of Urban Forests: Why Money Really does Grow on Trees”

In Amy Fleming’s article “The importance of urban forests: why money really does grow on trees ”, Fleming analyzes the effects trees have on many aspects of our lives. Sustainable urban development, mental health, and health inequality are some of the main topics that she discusses. In a United Nations conference in 2016, an agreement called “ the New Urban Agenda [was]… launched, to address the challenges facing a growing global urban population” (Fleming 2). This agreement references the idea of green spaces and their significance in maintaining mental and physical health. Not only are trees beneficial to our health, they are also economically beneficial to have in urban settings. Trees can help “cut air conditioning use by 30%” (Fleming 2) and can “reduce heating energy use by. . . 20-50%.” (Fleming 2) These statistics reveal to us that trees help benefit us economically. There were also studies that showed children who have grown up near trees see more value in nature and that “they have less anxiety and depression.” (Fleming 4). Growing up in a green area also reduces violence due to mental fatigue within our communities, Fleming states. In short, Amy Fleming’s article, “The importance of urban forests: why money really does grow on trees ”, conveys to us the many mental, physical, and economic benefits of canopy coverage in urban and suburban settings.

To read the full article, click here

About Me

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I have always been interested in the arts, so that is why I am pursuing graphic Design here at Capilano University. Along with design, I am also interested in other art forms such as music, theatre, and fashion design. Due to the fact that I am in the IDEA programme, my school courses have already been pre selected for me. Therefore I dont have to choose what I am studying (which is nice because I am extremely indecisive). Some influential people and things in my life include: Malala Yousafzai and her fight for women’s rights, my dog Coco who always listens and never talks back, and myself because I am the only person who can control my thoughts and actions. I have always thought that I would end up in some american university studying something pointless for an unnecessarily large fee, but my sudden move to Canada in 2019 opened my eyes to other options. Though the changes I faced from the move were very difficult, I am glad that I ended up here at CapU. Some of my hobbies include playing the piano, creating weird and intriguing art, and napping. I hope one day in the future I will be able to pursue a career in design for marketing or advertisement for local businesses. 

Historical Artifact

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For my historical artifact, I decided to create a soap brand based on the art nouveau style of the 19th century. I wanted to stay true to the earthy tones of the era and add elements of nature such as vines, flowers, and dragonflies. I also researched art nouveau fonts and picked “Cleopatra”, a font commonly used in the 1890s. I took a used soapbox and traced the outline of the box once I unfolded the box. Afterward, I drew my pattern on the paper, then painted and fine-lined it. Once my design was done, I cut it out and glued it onto the original box, then proceeded to put it back together. On a scale one 1-10, I would probably give myself a 7/10. I’m not very happy with my work, but I was limited in my time because my parents were gone and I had to take care of my sister for the week. But, I did put in the time and effort that I could given the time that was available to me.

Alfred Sisley

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Farm to Höllenkaff, 1874 - Alfred Sisley - WikiArt.org

Alfred Sisley was born in 1839 and was the son of two successful parents Unfortunately, not much is known about Alfred’s younger years before he was sent to London in 1857 to study for a profession in some sort of trade. While he was in London, Sisley spent most of his time touring the exhibitions of John Constable and J.M.W. Turner at the National Gallery.

A. Renoir / The Sisley Family / 1868 - Alfred Sisley as art print or hand painted oil.

Sisley returned to Paris in 1860, where he joined the École des Beaux-Arts. While in Paris, he met the artists James Whistler, Pierre-Auguste Renoir, Frédéric Bazille, and Claude Monet, by whom he was heavily inspired. This is one of the reasons his work was true to the impressionistic style of the time. Sisley was trained to draw from memory and to analyze nature while emphasizing the value of authenticity. It can be concluded that Sisley’s work prior to 1870 was damaged and/or ruined while he was escaping the Prussian invasion in Bougival.

Alfred Sisley | French painter | Britannica

After the death of Sisley’s father in 1879, he started to dedicate his life to painting in order to support his family financially. This was also the time when Sisley started to really develop some incredible painting skills through his use of color. His works include a massive range of different tones while still being able to render beautiful and realistic landscapes. Due to the backlash on impressionist painters during this time, Sisley died without wealth, but now we are able to truly appreciate his work and his life’s story.

File:Moret au coucher du soleil, octobre.JPG - Wikimedia Commons

Source: https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&cad=rja&uact=8&ved=2ahUKEwj1werF1IT0AhUcHzQIHUcCBW8QFnoECAQQAQ&url=https%3A%2F%2Fwww.theartstory.org%2Fartist%2Fsisley-alfred%2F&usg=AOvVaw1eCKbUgT7J06T8WO0ZdqrP