“Colonization of the Americas” (Survey 3 blue design spread)

Rationale.

For my comparative design spread this week I wanted to embody how the Europeans set out to other corners of the world. I used a map template to not only create a sense of ‘adventure’ during this age of enlightenment but also help indicate where the Indigenous where inhabiting during the voyages of Christopher Columbus and Jacques Cartier and the settlement of Europeans. I kept the map simple as to not take away from the information but added enough details such as a compass, mountains, water ripples, and a tanned background to create an old look from the 16th century. This helped make make my spread engaging and appropriate to the assigned time period.

I highlighted the locations where the voyagers and settlers arrived in the colour red and also coloured the sails of the ships the same colour to help add a connection.

I’ve also placed central America and the Caribbean on one side of the spread because it made more sense and had a better flow and balance as opposed to just connecting North America, central America, and the Caribbean as one in the middle of my spread which would probably make it look awkward and illogical.

In general, I tried to clearly indicate where European settlers and voyagers arrived and explain how the Indigenous of these areas were overall effected.

Self-assessment.

I would give myself an 8 out of 10. I could improve by making the map more colourful and dynamic and making the text look less “boring” or plain, however, I believe I’ve communicated what I wanted to in an interesting and engaging way through a map.

 

IDES 141 yearbook spread

I wanted to communicate key words like daydreamer and bubbly by making my spread look “friendly” and not dense looking to create an easygoing theme. I made the layout flow from the left side, where my photo is placed, and run along the page, similar to a gust of wind. I used colours associated to nature and forests such as green, blue, orange, and yellow. This gave a natural and refreshing look to my spread which helped portray my friendly and easygoing personality. I used elements of nature such as leaves to list my 5 key words. The natural yet lively colour palette helped capture my bubbly personality. Leaves and greenery helped depict a forest and create a sense of exploration which relates to my key word, “curious”.

I would give myself a mark of 7out of 10. I feel like my intention was shown on my spread through the use of layout and colour, but could be improved. The layout from my picture to my 5 key words flowed through the page but could also be emphasized by adding variation in size. Perhaps cleaning up my spread by making colours less “muddled” and making my background more dynamic and eye-catching would emphasize the “daydreamer” I’m trying to communicate. I would keep the colour palette the same, because I want it to stay modest yet friendly at the same time.