“Cut A Tree. Kill A Life.” by Malaysian Nature Society

This anti-deforestation poster created by the Malaysian Nature Society is one that is cleverly put together with the utilization of shape. It communicates its message effortlessly with its simplicity in design, and though written in English, the message is clear and can be understood universally without the use of language. Through the play of shape, an outline of a Rhino can be seen within the cut-down tree stump, signifying the consequences/problems caused by deforestation; that being the possible extinction of wildlife. The poster delivers a message of consciousness, and how we as a consumer should be more aware of the companies we engage with that contribute to deforestation. It also suggests to the viewer that we too can be a part of the change.