Phase 4 — Rationalize/Articulate/Sell

I presented my in-progress project to the class and my nearly-final (tote bags needed some work) version to Arndt in the final week. He offered some great feedback on website functionality, for example in the “find us” section he suggested I link the address to a google maps location instead of having an illustrated map on the site.

Arndt also gave me some tips on what content to present to whom. For fellow designers he suggested I spend more time on the process while client presentations should be more succinct with greater emphasis on deliverables and rationalization. 

9/10 – I think I made lots of progress presenting my ideas between the first and final phases!

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