Paula Scher is regarded as one of the world’s most important graphic designers. Scher’s work blurs the lines between pop culture and fine art, earning her the moniker “master conjurer of the instantly recognisable.” Her images have become iconic, sophisticated, and approachable in the American lexicon. Since 1991, Scher has been a partner in Pentagram’s New York office. Her varied style to typography became immensely influential in the 1970s and early 1980s, when she began her work as an art director.
Scher has honorary doctorates from the Corcoran College of Art and Design, the Maryland Institute College of Art, and Moore College of Art and Design, as well as a BFA from Tyler School of Art. She has taught at the School of Visual Arts for over two decades, as well as at the Cooper Union, Yale University, and the Tyler School of Art. She is the author of Princeton Architectural Press’s Make It Bigger (2002), MAPS (2011), and 25 Years at the Public: A Love Story (2020), as well as the subject of Unit Editions’ Paula Scher: Works (2017), edited by Tony Brook and Adrian Shaughnessy.
I love how funky and fun her designs look. She is such an important role model for me in the world of design.