Milton Glaser is an American graphic designer who was born on June 26, (1929) in New York and died on June 26, (2020) in the same New York. His most notable designs include the I Love New York logo, a 1966 poster for Bob Dylan, and the logos for DC Comics, Stony Brook University and Brooklyn Brewery.

He, to claim, is a legend in the graphic design industry, and I, as a graphic designer myself understand why is that when I am looking at his works.

“Logic is not as powerful as intuition”, this artist once said, and I think that this quote is important because it reflects the intuitive side of the treatment of the ideas and the professional experience which then pours out into the success, worldwide recognition.

One of my favourite details I found about the approach of Milton Glazer is that all the time he tried to come up differently with ideas for different situations. As for the artworks above and below. They share similar colour palettes and imitations of the person, but the way they look is totally different. I will not state that it is because of the different design principles in the first place, but more about the feel, the style of the drastically different ideas and works in conclusion.