Victor Moscoso is a revolutionary artist who pioneered the vibrant psychedelic art style that can catch anybody’s glance. I personally love the look of psychedelic artwork, but Moscoso’s work really caught my attention because of his mesmerizing use of complementary colors, complex typefaces, and photo collaging incorporated into his posters.

Doors Avalon Ballroom Concert Poster (1967)

To get to know Moscoso a bit more, you need to learn about his schooling. Moscoso was a Yale graduate before he decided to join up with the psychedelic poster founders in San Francisco to begin creating posters, flyers, and album covers.

Album Cover for Junior Wells

During these periods Moscoso was a heavy drug user, mostly smoking marijuana and taking LSD. 

Moscoso has stated that his mind was widened by doing these drugs, which then allowed him to ‘rewire’ his formal art school training he had been hardwired to do for such a long time. 

The Youngbloods, Siegel-Schwall Band (1967)

Once he had done this, Moscoso revolutionized the ‘psychedelic poster’ aesthetic and made it his own with his introduction to the use of ‘vibrating’ colors to create the psychedelic effect.

Citations:

https://en.wikipedia.org/wiki/Victor_Moscoso

https://www.classicposters.com/artist/victor-moscoso/

http://www.victormoscoso.com

https://www.bahrgallery.com/artist-master/victor-moscoso

https://www.pastemagazine.com/design/victor-moscoso/enjoy-the-25-best-psychedelic-posters-from-artist/