Gestalt’s Principles
Lemel Yossi, Amnesty International (Israeli Branch), 1995.
This poster uses Gestalt’s principle of Figure/Ground, more specifically using multi-stability. The image can be perceived as either hands reaching up and/or a hand reaching down, creating a visual illusion.
Storm Thorgerson – Pink Floyd, Dark Side Of The Moon, 1973
This album cover used Gestalt’s principle of continuation. A directional line is used to draw the eye across the piece.