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IDES 142

Postmodernism in Europe

Ettore Sottsass Born in 1917, Ettore Sottsass was a postmodernist architect and designer, as well as a co-founder of the Memphis Group, a furniture design collective. Originally from Austria, Sottsass moved to Italy with his family to study architecture. He opened his own architecture and design studio after World War II. During that time, he […]

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IDES 142

Supergraphics Innovator

Blog post 3 – Paula Scher Paula Scher is one of the most influential female graphic designers in the world. She is the first female principal of the design firm Pentagram and is known for her striking typography and layouts. Scher defies traditional desires for ‘clean’ design by merging her work with fine art and […]

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IDES 142

1960s Psychedelia

Wes Wilson 1937-2020 Wes Wilson is undoubtedly the king of psychedelic design – and is the one that created it. Born in Sacramento, California in 1937, Wilson invented the style that now defines the psychedelic era and peace movement of the 1960s. His famous designs, characterized by clashing colours and letters that melt into each […]

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IDES 142

Advertising Art Directors

Herb Lubalin (1918-1981) “You can do a good ad without good typography, but you can’t do a great ad without good typography.” – Herb Lubalin Herb Lubalin was only one of America’s greatest advertising art directors, he was also a graphic and typeface designer. Best known for creating the typeface Avant Garde, Lubalin also was […]

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IDES 131

Post 5 – Contemporary and Post Modernism

Edward Hopper (1882-1967) Maybe I am not very human – what I wanted to do was to paint sunlight on the side of a house. Edward Hopper’s main inspiration revolved around a rather unusual subject: empty scenes of American life isolating only the few figures he chose to represent. While he is considered a realist […]

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IDES 141

Survey 9

Form Follows Function: The Bauhaus Movement The Bauhaus was a design school that operated between 1919 and 1933 and transformed into one of the most influential modern art movements in history due to its rule-breaking approach to architecture and design.   “Construction House” – Architecture The name Bauhaus stands for Construction House in German, a […]

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IDES 141

Typography Through Time

Project rationale I decided to do a brief overview of the history of typography, which includes important typographic styles such as Transitional and Modern but also a few extra details on typefaces such as Fat Faces and Futura. I aimed to present the information in as simple a manner as possible, pretending that my audience […]

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IDES 131

Post 4 – Dadaism and More

Marcel Duchamp What is art? That’s what Marcel Duchamp sought to answer in his work. He had a revolutionary impact on the definition of what art is. Duchamp was a pioneer of Dada, an art movement with the purpose of, well, questioning what art should be. Marcel Duchamp began his artistic career as a painter […]

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IDES 141

The Art of Art Nouveau

Artifact project Art Nouveau illustrations fascinate me, which is why I chose to challenge myself and base my project off of them – and what better person to study than Alphonse Mucha? I decided that instead of completely copying one of Mucha’s designs, I would rather take a three-dimensional approach and make a book cover […]

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IDES 131

Post 3 – Impressionism

Pierre-Auguste Renoir Pierre-Auguste Renoir (1841-1919) was a French Impressionist painter and a founding member of the Impressionist movement. He is best known for his paintings of Parisian city scenes and depictions of real-life scenes full of light and colour. Renoir wasn’t always a painter as we now know him. He began his career as a […]