A good example of direction can be seen in this poster created by an organization called AIGA Philadelphia to celebrate its 35th anniversary. On this poster, we can see several lines going at different angles to create an illusion of letters that make up the saying “my time was running wild.” There is also a suggested line that goes down vertically across the design. This line points our eye towards the first word “my” all the way to the last one, “wild.” Without this line, the words would be more difficult to figure out and would seem more random than intentional.
