VSA Partners manipulate size in this whiskey campaign to magnify the characteristics and flavours offered in the whisky line. These posters are eye-catching due to the peculiar compositions and usage of scale (particularly in the middle one). For example, the girls on the poster to the right are riding penny farthings with huge front wheels. It brings a sense of nostalgia and familiarity relative to refreshing moments and happiness we all once felt as a child.