For the next part of our Personal Branding process, we’ve started developing and exploring pieces for our logos. The first week of logo development, we were tasked with generating 100 ideas. For the first round, I focused on the “low hanging fruit” of logo design, like my name in various forms and relevant iconography. For the second round, I tried to push the icons further by making them more experimental and obscure, but it was hard to toe the line between relevant and… just weird. I wanted to make something unique without losing the sense of my identity in the process. I haven’t yet settled on some favourites, because I’m trying to not sway myself before I think more about furthering my ideas.

LinkedIn was easy to do, because I had already made a portfolio in the past and I just needed to revamp it. It’s hard trying to blend my personality while also trying to maintain a sense of professionalism. It was fun making connections with current and former graduates in IDEA though!