New York style and editorial design
Saul Bass (May 8, 1920 – April 25, 1996) was an American graphic designer and filmmaker best known for his work on film posters and title sequences.
Bass worked for Alfred Hitchcock, Stanley Kubrick, Otto Preminger, Billy Wilder, and Martin Scorsese during his 40-year career.
Saul Bass is possibly the most skilled graphic designer in history. Working in the mid-twentieth century, when graphic design was just beginning to gain traction, Bass branded a startling array of prominent firms with his classic, basic designs.
He also created some of the most recognizable corporate designs in North America, including AT&T’s first “bell” logo in 1969 and their later “globe” logo in 1983. He also created the 1968 “Jetstream” logo for Continental Airlines and the 1974 “tulip” logo for United Airlines, both of which have become some of the most recognizable logos of the era.
Before I enrolled in this program, I looked up to Saul Bass because he elevated the sophistication of movie posters with his distinct simple style and entirely transformed the role of title credits in films.
Work cited:
https://mubi.com/notebook/posts/movie-poster-of-the-week-saul-bass-at-100
https://99designs.ca/blog/famous-design/saul-bass-graphic-designer-of-a-century/