Supergraphics Innovator: Barbara Stauffacher Solomon

Barbara Stauffacher Solomon (1928-present) is an American graphic designer, artist, and landscape architect. She began as a dancer and trained in her hometown, San Francisco. Later on, she studied graphic design in Switzerland in the 50s. Solomon is credited as the innovator of supergraphics and is best known for her supergraphics she designed for the Sea Ranch in Northern California.

Athletic Centre at the Sea Ranch

The managers in charge of the Sea Ranch were over budget, but the interior walls were all plain white, and they needed to spice up the space. At the time, paint was affordable and so Solomon was hired to paint some interiors. Her experience training as a dancer when she was younger helped her paint the big walls. Regarding the design of the supergraphics themselves, Solomon was inspired by bold colours of paint straight out the tube, geometric shapes, and Helvetica type. I think Solomon did a brilliant job. She completely transformed the space, giving it character and memorability.

HearHear record store in San Francisco, designe by Barbara ...
HearHear Record Store, San Francisco

I love the interior of this record store. Solomon is bringing Swiss graphics to San Francisco, which the city had never seen before. But, her choice in bright colours stays true to the west coast.

CalExpo Water Tower

This is different than the supergraphics Solomon does for interiors of buildings, but I think this really shows off the range of different ways her supergraphics can be used. Something as boring as a water tower turns into a fresh art piece.

Sources:

https://eds-a-ebscohost-com.ezproxy.capilanou.ca/eds/pdfviewer/pdfviewer?vid=10&sid=48152139-56b3-4623-b654-f157430b5af8%40sdc-v-sessmgr01

https://www.architecturaldigest.com/story/barbara-stauffacher-solomon-the-seminal-sea-ranch-designer-is-having-a-surge-of-attention-at-age-91

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